KING COBRAS – MEN’S GROUP

The challenge was to build a King Cobras cinematic universe.

The solution was to create an extensive series of branded content that would ultimately generate Intellectual Property around the “King Cobras: Men’s Group” (KCMG) concept. After the “Pastor Alejandro” idea was pitched, the Research & Development team was hired to flesh out a story from a feature film’s logline: “An introverted Pastor is misidentified and forced to take up the role of a notorious gang leader, and yet is fully equipped by God for the task.”

There were a handful of key points to consider. First, the product needed to be Latino-centric without alienating a non Latino audience. Second, it was essential that it incorporated faith-based sensibilities yet remain raw, gritty, and honest to the Miami urban culture. Third, incorporate a humor that appealed to the millennial generation without feeling dated and incoherent to a younger audience. And finally, the product needed to convey joy, hope and a sense of community during a time of deep division and social unrest.

What emerged from R&D was a narrative feature film screenplay, an abstract for a sequel feature film, a story bible for a streaming sketch comedy series, four sketch comedy scripts, the blueprint for a King Cobras graphic novel, the outline for a series of KCMG podcasts and a production plan for the official filming of the pilot episodes.